How To Optimise Your Kitchen And Bathroom Blog Posts For SEO

SEO optimisation - by Flo Marketing

The ‘Why’ & ‘How’ When Thinking About SEO For Kitchen & Bathroom Companies It’s common knowledge that blog posts can be an incredible way to attract high-quality traffic to your website, but the amount of unknowns in the world of blogging leave many kitchen, bedroom and bathroom businesses wondering whether it’s an effective use of their time. … Read more

Free Guide: The 7 And A Half Marketing Avenues That Can Double Your Kitchen And Bathroom Enquiries In 2019

FREE GUIDE: THE 7 AND A HALF MARKETING AVENUES THAT CAN DOUBLE YOUR KITCHEN AND BATHROOM ENQUIRIES IN 2019 from FLO

What every Kitchen and Bathroom retailer should be doing to maximise enquiries and sales in 2019… We’ve put together a comprehensive guide on the 7 and a half things you NEED to be doing this year to effectively engage with your target audiences, drive more traffic to your website and generate more footfall and enquiries into … Read more

Is Your Website Sabotaging Your Business?

Is Your Website Sabotaging Your Business? By Flo Marketing

For many kitchen & bathroom retailers – just like for many high-street stores – footfall in showrooms is down. Lack of consumer confidence, uncertainty around Brexit and new competition within the industry are no doubt all playing a part in this decline. Perhaps the most fundamental reason for this however can be pinpointed to the … Read more

5 Great Ways To Combat Declining Customer Confidence

5 Great Ways To Combat Declining Customer Confidence by Flo Marketing

It’s a bit of a strange time at the moment and there are some big challenges that the UK’s KBB retailers face. Confidence of consumers has decreased to a five year low according to the consumer confidence index and, in December, it fell to -14 (which follows a downward trend for the last 36 consecutive … Read more

How To Optimise Imagery On Your KBB Website

ow To Optimise Imagery On Your Website by Flo Marketing

In the kitchen, bedroom and bathroom industry, purchasing decisions are made on aesthetics. People buy with their eyes, and during the research phase it’s not uncommon that someone in the market for a new interior will look at hundreds (and often thousands) images before settling on something they like. From all of our testing, analysis and marketing experiments, … Read more

5 SEO Mistakes That Kitchen Companies Make (And Some Quick Fixes)

5 SEO Mistakes That Kitchen Companies Make (And Some Quick Fixes) by Flo Marketing

If you’re looking to grow your KBB business and generate a flurry of new enquiries, you can turn to a few quick fixes like Google Adwords, Facebook Ads or even flyers. If you want a sustainable source of great leads, then you need to turn your attention to optimising your website for organic searches. This … Read more

Where To Find Your Headline Marketing Numbers – Google Analytics

Where To Find Your Headline Marketing Numbers - Google Analytics with Flo Marketing

On Monday, we highlighted the all-important marketing numbers that you need to have a handle on if you’re to succeed and bring in more customers than you did last year. In this blog post, we’re going to take you through those headline numbers and explain exactly how you can find them for your business. Here’s … Read more

Google Ads Vs Facebook Ads: What Is The Difference For Your Kitchen & Bathroom Business?

Google Ads Vs Facebook Ads: What Is The Difference For Your Kitchen & Bathroom Business? - Flo Marketing

We’re going to talk about traffic in this article. This comes from a recent client meeting where we were talking about the concept of driving traffic from different advertising sources. It’s become apparent to us that some people’s understanding of good traffic is different from others, so we wanted to talk through what most people … Read more

The 6 SEO Mistakes Most Kitchen And Bathroom Retailers Make

The 6 SEO Mistakes Most Kitchen And Bathroom Retailers Make - Flor Marketing

Implementing a stellar SEO strategy takes time and a lot of hard work. Ensuring that your site continues to see improvements in its ranking within search engines is an ongoing task. So, after all that hard work, it would be a real shame if there was anything that was having a negative effect on your rankings within Google, Bing … Read more

A Little Used, Highly Profitable Marketing Avenue

A little used, highly profitable marketing avenue - Mike from Flo Marketing

In today’s blog, we’re going to talk about what we believe to be one of the most important pieces of marketing you can do for your kitchen and bathroom business. We’ll talk about why it’s so good, what it’s done for our business over the years, and how you can implement it too. In recent … Read more